This Google Ads Keyword Planner will allow you to type a preferred keyword and see what associated keywords may show up for that same word/s in the results. Its research is extremely valuable, especially if you are researching products and services that have monthly search engine volume restricted to a given amount (the gold standard) or if you are practicing search engine marketing. Lot of people love SEM, but it’s all about the words, the people that click on them and where your sites rank in the search engines. The more you know about how keyword research is being done, the more effective your search engine marketing will be.
So, if you haven’t yet begun performing keywords research; start with the keyword planner and search for keywords relevant to your business, a list of terms that you know are likely to show up in a Google search / a Google analysis provided by Google’s URL Builder. This will give you a great idea as to which terms people might use to find you. If you sell shoes, you can enter “like me” in the box and see the related terms that may show up in the search engine results. This will give you a good idea as to the words your prospective clients are likely to enter, as well as location reduced filenames, the ads that may show up and your web site from various search engines. There are hundreds of other great features to the keyword planner tool.
Now, you’re ready to begin using Google’s Keyword Tool and begin researching products and services that you sell. When you enter a specific keyword entered into the search box, you will get a list of related keywords and their next level of suggestions. By choosing multiple words and phrases for the same keyword, the results from this new research will be much more accurate and comprehensive.
As a matter of fact, this is really a good idea to begin with. Since you know the terms that surfers type in the search boxes will generally have to be incredibly strong to create a high ranking page. Without using the right keyword tools you will not know whether you are succeeding in accomplishing that goal or not.
What I’m trying to say is that Keyword tools are like the fore-runners to be used when using your SEM campaigns. Strangely enough, the information to find the best possible keywords to get the best traffic is actually free, but certain professionals charge hundreds of hours to provide a full service that can provide that valued insight. It really isn’t always necessary to pay for keyword research tools to find the best possible keywords.
Since you know the words people type in the search boxes, you know what they are likely to type in the search engine box when they find your site. SEO specialists are able to use these software tools to find how extensively people are potentially finding your site even without knowing what word / phrases they type in the box. This is a very effective method of successful search engine marketing.